Demo — The Factory

The Factory.
30 businesses.
One workforce.

Our internal command center. Live dashboard for every brand in our portfolio — marketing, sales, social, content, finance, customer service. One screen, every business, updated continuously.

01
01 — What it does

What you can
see at once.

Live status

HTTP code, response time, SSL, server, last seen — every brand, probed every 5 minutes.

Per-business KPIs

Marketing, sales, social, SEO, content, tech, finance, customer service — eight dept panels per card.

Visual brand identity

Each card themed in the brand's actual logo color. Live cards glow. Down cards mute.

Heartbeat orb

Animated central icon. Brand logo or initials. Pulses on every live card.

Content stats

Auto-detected page count (via sitemap) and post count (via WP REST or RSS feed) per brand.

Paginated

15 cards per page, 3 pages, navigable with sticky tabs. Whole portfolio at a glance.

02
02 — In its own voice

Sample
interactions.

Real examples from production. Click any question to see how the agent actually responds in context.

How is this data sourced?

Agent: A background poller probes every domain every 5 minutes (live status, RTT, SSL, server). Content counts pull from each site's sitemap.xml and WordPress REST API. Logos and themes come from a per-brand JSON config + auto-discovery from the wordmarks directory.

Can we run this on our portfolio?

Agent: Yes. Custom path. We white-label, host on your subdomain, add your KPIs (revenue, leads, expenses), connect your brand assets. Typical deploy 3-6 weeks depending on KPI sources.

What about real revenue / leads / ad spend?

Agent: On the Factory shown here, those dept panels are placeholders ready to be wired to Stripe, HubSpot, Meta Ads, etc. Each KPI takes about 30 minutes to wire per brand once the API access is granted.

03 — What it talks to

Integrations.

  • HTTP probes (any domain)
  • Sitemap parsers (XML, Yoast, RankMath, WP-Sitemap)
  • WordPress REST API
  • RSS / Atom feeds
  • GA4 (optional)
  • Stripe / QuickBooks (optional)
  • HubSpot / Salesforce (optional)
  • Meta Ads / Google Ads (optional)

Custom integrations available on the Custom path. Most clients add 2-3 integrations beyond this list.

04 — What makes this different

Why this
beats a BI tool.

"Looker tells you what every brand did. The Factory tells you whether every brand is alive right now. Different question. Different tool."

BI dashboards (Looker, Metabase, Tableau) excel at retrospective analytics. The Factory is an operational state dashboard — the live nervous system of a multi-brand portfolio. It answers "are we alive" before "are we growing." When you operate 30 brands, that ordering matters every single morning.

05 — By the numbers
30
brands tracked
In our portfolio
5 min
poll interval
Status + content
44
cards live
Including sub-brands
1,063
pages indexed
Across portfolio
06 — Begin

Want a Factory
for your portfolio?

30-minute call. We scope a Factory clone for your brands. White-label, custom KPIs, your subdomain.

Book the Call → All demos →